Morning Musings – 3 Things you can do Today to Build your Personal Brand

If you google “how to build your personal brand” you will get tons of articles touting the power of social media, setting up your own blog or even doing speaking gigs. While all of that advice is valid, most of us –
a) don’t have the experience to land constant speaking gigs
and
b) don’t have the time to blog or be on social media 24/7 or , let’s face it, the discipline to do all of the above all the time.

build

but there are some simple things that you can do today to build your brand and no sending out a tweet a day doesn’t count. Yup I have tried all of them out.

  1. Build your brand one connection at a time 
    If you are someone who like to go to events just to network and then get extremely frustrated when people don’t respond to your emails, you are doing it wrong! Stop trying to gather business cards and start building connections. and how exactly do you do that? By figuring out who your tribe is.
  2. Figure out who your tribe is 
    No matter which platform you use – instagram, blog or twitter, you need to figure out what kind of community you want to build.
    For example I want to connect with other community builders and women in STEM so I seek out events where these people will be or follow them on social media platforms.
    Keep in mind that building a connection doesn’t mean that you have to tweet at them every 5 seconds but rather get involved in conversations and add value instead of just taking value.
    P.S: find some good twitter chats – yes they are still a thing
  3. Mix IRL with online
    If you are just starting out your career, I’d recommend finding some events where your tribe will be and make it a point to show up. Because tweeting or sending LinkedIn invites is great but that can’t beat the magic of a real life connection.
    If you are in the startup world, startup digest has a good amount of event listings, you can check meetup.com or certain blog. If all else fails google “events in …..” and you should be on your way to find some!
    Most events have hashtags so follow those and become a part of the conversation even before the event.
    P.S: if you really love an event consider volunteering for it!I hope this helps and rest assured that I won’t dish out any advice that I haven’t tried out myself.

Morning Musings – How to make the most out of your job

Blogging every day – Day 1

I am doing this thing whereby I start my mornings by writing a short blog entry, it could be anything from something I am grateful for to whatever I am planning on accomplishing that day or what’s on my mind.

hustle

For today, I want to chat about how you can start enjoying each day at your job. This is a conversation I had with 4 other people yesterday.

  1. Know what you want in life
    I know this sounds a little cliché but it is also super important. You really need to know what you want in life. I have always wanted to be a writer and becoming a marketing manager means that I do get to write and practice my craft lots.
  2. Set goals for the month
    Try to learn or improve on one thing per month. For example I want to get better at email marketing so for the month of november I have read a shit ton of email marketing books and written draft nurture campaigns. If monthly goals are too much, set smaller weekly goals.
  3. Bring new ideas to the table and implement them to hone your skill set
    When I wanted to get better at running events, I volunteered my time to community organizations but when I wanted to run the show and really learn A-Z of everything, I decided to propose it to work. Thankfully they were open to the idea and the rest is history.
    If your work is not super open to new ideas (MAJOR RED FLAG or a sign that you work in a super corporate environment) then volunteer your time on different teams. Make it your goal to volunteer at least once a month.

That’s it for now! See you tomorrow!